Sell Smarter, Not Harder! Consultative Sales for Healthcare Recruitment Agencies

In today’s highly competitive healthcare staffing market, being “just another agency” is no longer enough. Agencies are under increasing pressure to grow revenue while avoiding price-driven competition.
This practical 3-hour online workshop is designed specifically for nursing, care, and healthcare staffing agencies looking to strengthen their business development approach, improve client engagement, and build long-term, value-based relationships.
What you will learn:
This facilitator-led, interactive session includes practical examples and guided exercises to help you:
- Identify and prioritise ideal healthcare client segments and growth opportunities
- Develop stronger value propositions that move conversations beyond price
- Apply a structured consultative selling approach to client interactions
- Build client loyalty through improved relationship and retention strategies
Your toolkit:
Each attendee will receive a set of practical, ready-to-use templates and planning tools, including:
- Ideal client and offer mapping template
- Feature-to-benefit translation guide
- Value proposition and messaging framework
- Consultative call planning sheet
- Client relationship and engagement (“keeping in touch”) planner
- 90-day action plan with prioritisation matrix
Event details:
Date: 09 July 2026
Time: 09:00 – 12:00
Duration: 3 hours (online workshop)
Facilitator: Natalie Singer
Cost: R850 (AHASA Members) | R1200 (Non-Members)
Group bookings available on request
Booking: Please complete the registration form and return it to support@ahasa.org to secure your seat. Zoom link and joining details will be shared upon confirmation of registration.
This follows a strong member feedback request for more depth following our previous 1-hour training session, which received positive engagement. This extended workshop builds on that session with a deeper, more practical focus on implementation.
This is a working session, not theory — focused on sharpening positioning, improving client conversations, and supporting sustainable growth for healthcare staffing businesses.
DOWNLOAD REGISTRATION FORM HERE: https://ahasa.org/wp-content/uploads/2026/05/Registration-Form.pdf